visitBerlin celebrates the return of international guests
Together with the Senate Department for Economics, Energy and Public Enterprises, visitBerlin ran several campaigns to help restart Berlin’s tourism and convention economy. Berlin welcomed 4.36 million guests in the first six months of the year, and these guests spent around 11 million nights in the city’s hotels. This figure represents about 65% of the pre-pandemic level in arrivals and about 70% in overnight stays.
“Guests are coming back to Berlin. That’s a good sign,” said Burkhard Kieker, visitBerlin CEO. “Berlin has lost none of its appeal. The restart program for the visitor economy that visitBerlin implemented in collaboration with the Senate Department for Economics, Energy and Public Enterprises made a decisive contribution to these impressive numbers.”
The German capital is standing its ground internationally, too. As a destination, Berlin had a hotel occupancy rate of 80.4% in June of this year. Compared with capitals of other countries, Berlin has made an impressive restart to its tourism sector.
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