Japan has long stood out worldwide as a truly singular destination. A destination that can cater to all event and incentive needs, from large to intimate, from modern to traditional, but always unique and unforgettable. Are you considering expanding your business to Asia to find new markets? Do you want to organize a truly unforgettable and unique corporate or incentive anniversary event? Or are you perhaps looking for the next location for a groundbreaking conference to discuss the latest and greatest in your field? Whatever your plans may be, Japan is the place to go, and JTB Meetings & Events is the company to help you make it happen!
Read on to find out more about the countless reasons to make Japan your MICE destination: from Business to Leisure. Locations & Venues, to Culture & Entertainment, and more!
Business Reasons for Making Japan Your MICE Destination
Japan is the world’s third largest economy, and the Greater Tokyo Area is the largest Metropolitan area in the entire world. Those two facts alone should put Japan at the top of your list of business priorities, as its urban centers are filled to the brim with countless corporations, businesses and associations that are at the forefront of their fields.
Worldwide inbound interest in Japan is continually on the rise both for business and tourism. Especially in the next few years, Japan will become an even more central hub of worldwide activity with the 2025 World Expo approaching fast, held in Japan’s other enormous metropolitan hub of Osaka. Japan is and will always be a central location for business and leisure alike.
Location & Venue Reasons for Making Japan Your MICE Destination
As mentioned above, Tokyo is an enormous sprawling urban center, where you will find anything and everything you may need in terms of luxury conveniences and various venues. However, if you are planning either a different kind of experience, or adding incentive tours on the front- or back-end of your event, there is much to explore beyond the bounds of Tokyo and Osaka. If you have ever looked closely at Japan on a map, you will see that it stretches thousands of miles from north to south. What this means is that it covers a wide range of climates and vistas to enjoy. From snow-capped mountain ranges in the north, to rugged green valleys in the center, to tropical beaches in the south.
Because of this, the options for unique event venues across the country are endless. On top of beautiful natural locations, imagine having an event at an ancient temple of shrine, brimming with history and atmosphere. The best part is that this wide range of options is all relatively accessible. Several major airports help you reach Japan, and once you are in Japan the world’s most sophisticated public transport network helps you get around, including its staple shinkansen bullet train.
Cultural & Entertainment Reasons for Making Japan Your MICE Destination
The other main side of the story is obviously Japan’s culture. Both the traditional and the modern culture of Japan are completely unique and immediately recognizable. Depending on your type of event, you can incorporate Japanese culture in simply aesthetic or very concrete ways.
We mentioned having temples as unique venues. You can tie this in with traditional performances such as spectacular taiko drumming, sophisticated kabuki theater, or a host of other forms of entertainment with hundreds of years of history behind them. On the other side of the spectrum is modern popular culture. Japanese city centers with futuristic architecture and bright neon signs feature stylish luxury venues. Paint your event in bright anime-inspired or other types of modern art and include flashy J-Pop performances of famous groups. Or, perhaps even more interesting; explore innovative blends of both the old and the new!
Culinary Reasons for Making Japan Your MICE Destination
Lastly, there is no real need to introduce Japanese cuisine nowadays. The concept of sushi is one of Japan’s most successful exports, wagyu beef is renowned all across the world, and Japanese nihonshu sake is growing in popularity as well. While these and many other examples can be found around the world, it can be argued that nothing beats sampling delicacies in their place of origin. Enjoy Japanese cuisine at its most authentic and refined right here in Japan and share unforgettable experiences with your event or incentive attendees.
Where to Start Making Japan Your MICE Destination?
If you are convinced and want to look into your options for holding an event in Japan, please feel free to get in touch! JTB Meetings & Events can help take care of all your needs. Reaching out to us is all you have to do. Through our extensive JTB Global DMC Network, we have access to venues and partners all across Japan. We can customize your event to all your needs and wishes. From huge, flashy, celebratory events to small and intimate personalized experiences; we can make your event vision becomes reality. And if perhaps you need more convincing, or have any questions whatsoever, then also don’t hesitate to reach out at [email protected] . Make sure you check out our homepage, LinkedIn, Facebook, Twitter (X), and of course be sure to drop by our booth F-522 as well!